World Breastfeeding Week August 1-7, 2013
From the World Alliance for Breastfeeding Action (WABA), this year’s World Breastfeeding Week theme highlights peer counseling, “Breastfeeding Support: Close to Mothers”.
Even when mothers are able to get off to a good start, all too often in the weeks or months after delivery there is a sharp decline in breastfeeding rates. This period when new mothers may not go to a health care provider, is when a community support system is essential. As societies change, in particular with urbanization, support for mothers from a wider circle is needed, whether by trained health care workers, lactation consultants, community leaders, or from friends who are also mothers, and/or from fathers/partners.
The Peer Counseling Program is a cost effective and highly productive way to reach mothers. Peer Counselors can be anyone from the community who is trained to learn to support mothers. Trained Peer Counselors, readily available in the community become the lifeline for mothers with breastfeeding questions and issues.
To locate a World Breastfeeding event in Washington State, visit our World Breastfeeding Week Events guide.
To read the 2013 World Breastfeeding Week objectives or learn more about the Global Strategy for infant and young child feeding, visit World Breastfeeding Week 2013.